Category Archives: Marketing

Help Your Business Correspondence Stand Out with Personalised Rubber Stamps

Building your small business, Marketing, Marketing Ideas, , , , ,

Personalised stamps are a great way to set business correspondence apart and increase brand recognition. The best thing about personalised self-inking stamps is that they’re so easy to use. All you have to do is stamp your information onto a piece of correspondence, send it off, and voila! It’s that easy.
Stamps come in many shapes, sizes, and colours. They can be customised with your company’s name, tagline, address or contact number. Rubber stamps make business correspondence faster and easier for busy people; stamping your information on the mail or an envelope takes just seconds. And you’ll save plenty of time with bulk mailings too. You just need one stamp for each envelope you send out. So there’s no need to spend the extra time writing out mailing addresses on every letter you send.

What Are Personalised Rubber Stamps?

A rubber stamp is, as you likely already know, a rubber tool etched with a design (shape, logo, or text). Traditional rubber stamps are dipped into ink and then pressed onto paper; however, self-inking stamps are a modern improvement, and are much easier to use.
Personalised rubber stamps can be customised with any text you’d like. Smaller stamps are great for stamping your business’s name or contact telephone number, while larger stamps can fit your business address as well.
You can also get stamps that use images, such as loyalty stamps, which are designed for stamping a small image onto a loyalty card.

Why Should I Invest in Personalised Rubber Stamps?

Business owners are always looking for ways to help their company stand out in a crowd, and personalised stamps are a great way to accomplish this goal. Using custom rubber stamps will help create a unique and professional image for your company.
Stamps are one of the most effective marketing tools you can invest in with your business, and they’re a great way to help your company get noticed.
Personalised stamps are very inexpensive when compared to other promotional items. They also help save you a lot of time – and time is money! Rather than writing your address or company name on all of your communications, you can stamp it quickly and easily.

What Types of Rubber Stamps Are There?

When choosing a stamp, take into consideration how many letters you’ll be able to fit onto the stamp and where exactly you want those letters placed.
Personalised rubber stamps can be customised for practically any use, but some more common usages for them include:

Name/Title Stamps

These stamps show your name or title together with the business name in a very professional way. They’re great to use on completed proposals, letters sent to customers, or anywhere else you need to display your name as well as the business’ name.
Business name stamps can also contain your company’s name with one line of text underneath, such as a motto or telephone number.

Address Stamps

These stamps allow you to stamp your business’s address on large envelopes or documents, so that your employees don’t have to write it out by hand. It has the added benefit of making your letters appear more official and professional.
Address stamps can also be used in other unique ways, as you can customise the eight lines of text in any way you’d like. For example, create a stamp to display your business’s opening hours, or your social media handles.

Loyalty Stamps

Loyalty stamps don’t use text at all – instead, they are designed to print a small image. They’re mostly used for stamping loyalty cards (where customers can ‘save up’ stamps for a free gift or discount). You can choose from a variety of images, such as a pizza slice or a paw print, and choose your preferred ink colour.

Date Stamps

If you have to stamp dates onto your mail, you’ll obviously need to change the date on the stamp regularly. You can purchase special dater stamps that use a simple roller mechanism to allow you to change the day, month and year.

How to Use Personalised Rubber Stamps

Most businesses get a good return on investment when they use personalised rubber stamps in their correspondence. In addition, because they make mail easier to send, they can be sure of getting their message across promptly and accurately.
Personalised rubber stamps are also fun to use because it’s almost like using your own personal seal. When you see how much time you can save each day on correspondence with personalised stamps, you’ll be amazed at how much more productive they can make you.
To make sure you get the most out of your personalised rubber stamps, follow these tips:

1. Buy from a Reputable Company

You don’t want to buy cheap, low-quality stamps that won’t stick properly and will damage easily if they accidentally hit something hard like a countertop. Instead, be sure to find a company that sells high-quality products, such as 123Print. That way, you’ll get the most out of your investment.

2. Stamp Smartly

Choosing the correct type of stamp and message for your business can be a daunting task. To help you decide, take some time to think about how often you send out letters or proposals, who they’re going to, and what you want them to remember about your business.
Once you’ve got that down, all that’s left is to choose the perfect rubber stamp, and customise the text to your liking. You can even choose the ink that best matches your business’s colour scheme!

3. Test the Stamp Before Using It

If you buy pre-inked stamps, make sure they work properly before using them on important documents or correspondence. This will ensure that the stamp is not defective, and prevent problems down the line. It’s also a good idea to test out any non-inked stamp before using it to make sure you like the positioning of your message.

4. Buy in Bulk

Buying in bulk saves you a lot of money on each stamp and lets you get more uses out of them as well. Plan ahead to buy stamps before you run out, and be sure to take advantage of bulk pricing when you can. The best place to look for deals is online. For example, the more stamps you order with 123Print, the more you save.

5. Use a Self-Inking Stamp

If you have multiple names or titles that would fit on a single personalised rubber stamp, using an ink pad can get quite messy. It can also waste valuable time. Instead, use a self-inking stamp which eliminates the need for an ink pad and is much more convenient to store and carry around.

6. Select a Stamp Size that Fits Your Needs

There are many different sizes of personalised rubber stamps available on the market today. Therefore, it’s crucial to select the right size for your needs. This will ensure that you can use it across all your correspondence and make sure the impression left on letters is large enough to recognise easily.

7. Apply the Stamp Appropriately

Be sure to position a personalised rubber stamp correctly so that your text looks great when it’s stamped. Choose a location on the document that is flat, and large enough to display all of the text. Don’t press too hard, or you could damage the rubber.
Check for flaws in the design before you put it on a document. If it’s not perfect, reach out to the company that designed it. At 123Print, we offer a 100% satisfaction guarantee – so if for any reason you’re not pleased with your stamps, we won’t give up until we’ve fixed the issue.

8. Store Your Stamp Correctly

Always replace the lid on your stamp after using it, to ensure that the ink doesn’t dry out. This will help you get the most use and longevity out of your rubber stamp.
Over time, the ink will begin to run out. The easiest way to find out if a stamp needs replacing is by running your fingers across it. If it’s dried up, discard it and use a fresh one to get better stamping results. (You should always make sure you have lots of new stamps on hand!)

Where Can I Buy Personalised Rubber Stamps?

Stamps add a professional touch to business correspondence, envelopes, documents, and promotional materials. Your customers are more likely to respond to you if they feel like you’re a true professional.
Stamps also save time and money by ensuring that letters are promptly sent to their destinations with the correct return address information. But, most importantly, they help you stand out from the crowd.
When choosing where to buy your personalised rubber stamps online from, remember that service is key! You want to find an online store with plenty of customisation options available and fast delivery, such as 123Print.
We offer a wide selection of personalised rubber stamps, great for any business of any size. We pride ourselves on our excellent customer service, fast delivery, and low prices – so shop online with us today to find your perfect stamp!

A Guide to Custom Printed Magnets and Their Uses

Business Cards, Marketing, , , , ,

Have you ever wondered how to elevate your business cards? Maybe you’re looking for unique wedding “save the dates” that your guests won’t forget about? Or you could just be wanting a custom way to decorate your refrigerator. Vinyl printed magnets can do all of this and more.

Investing in personalised, professionally printed magnets is a unique way to stand out and have important information stick where people need it. This guide will talk you through what custom printed magnets are, how you might use them, and a few key reasons why choosing a magnet can attract people to your business or party.

What Are Personalised Magnets?

Personalised magnets are, as you may have guessed, fridge magnets that are entirely customisable. They’re made of a tough, flexible, hard-wearing vinyl (with a magnet on the back, of course). Vinyl magnets are designed to last for years, unlike other kinds of stationery, such as cards.

Just as you can order a personalised business flyer or invitation to advertise your upcoming party, you can also order a magnet to do the same job – with the obvious bonus that it will stick to anything magnetic, like a fridge or filing cabinet. This puts it right in the line of sight of whoever owns it, rather than being stuck in a drawer!
You’re free to choose the images, colours, and fonts used on your personalised magnets. So, you can create something that not only sticks to people’s refrigerators but also sticks in their minds.

At 123Print, our magnets come in two different sizes. Our small magnets are 85 x 55 mm and are perfect for business cards. In comparison, large magnets are 140 x 108 mm and work great for when you need more space to share important information.

Attracting New Business with Promotional Magnets

Magnets are very much like business cards; they can be easily distributed, and they are something that customers can carry around with them in a pocket or purse. They also are effortless to circulate in the mail because they are small and thin.
However, vinyl magnets have much more functionality than a business card does, meaning it won’t get lost in that purse or pocket. On top of being easy to distribute, the magnets will also make you stand out against your competitors.

Why Order Magnetic Business Cards?

When people go to a tradeshow, they are inundated with plain business cards to get lost in the bottom of their swag bag. However, receiving a magnet is always a positive and will set your business apart. Here are the benefits of using vinyl printed magnets for your business:

1. Unlike a business card, the magnet itself has uses for your customers; they can hold essential notes or drawings on fridges, or function as decorations themselves
2. Magnets are also durable and long-lasting. Unlike most traditional advertising methods, magnets are something that could last for years. Business cards can get lost or ripped, mugs break, and T-shirts go out of style. However, magnets being flexible combined with their sticking power will last much longer than any other promotional material

Since magnets last longer, they can create more impressions. If your potential customer puts the magnet on their refrigerator, they will see your business multiple times a day. The more time your information is on people’s minds, the higher the chance that they’ll contact you.

What Should I Include on a Magnetic Business Card?

To make the most of your custom printed magnets, here are some critical pieces of information you should include on the design:

1. Your business name
2. A logo
3. Business slogan, especially if it is not obvious what your business is from the name alone
4. Your phone number
5. Website or any business social media accounts (Facebook, Instagram, etc)
6. If your business has a physical location that customers would visit, you should include your operating hours and address.

While magnets are often used as a business card, larger magnets can also boost business. Larger magnets can be used for such things as advertising a specific event or promotion. For these types of magnets, consider putting important information such as the event date and start time, and what you’re offering (e.g. 10% off).
As you can see, vinyl magnets are a great way to attract business. However, if you’re not a business owner, there are still ways that magnets can be used in your everyday life.

Make Your Party Stand Out with Vinyl Magnets

Are you planning a big party or wedding? Are you worried that your guests won’t show up, because they misplace the invitation or simply forget? Personalised magnets can help by acting as your save the date cards, or even as the invitations themselves.
No more worrying that your save the date will get lost in a drawer, crumpled, or torn. Our hard-wearing vinyl magnets are long lasting, and designed to be stuck in a memorable place, such as the refrigerator – meaning your invitees won’t soon forget your upcoming celebration!

The Benefits of Ordering Magnetic Invitations

There are many reasons why magnets make a good option for party invitations. For example:

1. They are entirely customisable. No more trying to make a pre-set design work with your theme. You can choose colours, fonts, images, and designs that will match whatever aesthetic you are going for.
2. If you don’t want to create a design from scratch, we also have a wide selection of templates you can choose from.
3. You can also use magnets as the actual invitations, rather than just the save the dates. This can save you money, as opposed to sending a full wedding invitation suite with all of its inserts and note cards. Simply print the date, time, and venue of your celebration on the magnet, and include a link to your wedding website, which will contain all of the little details.
4. Your wedding or party will instantly seem classier and more “upmarket” if you send a magnetic invitation, rather than a flimsy paper one.
5. Your guests won’t forget the date of your party or wedding if it’s staring them in the face every time they go and get the milk from the fridge!

An unexpected extra of having magnets as save the date cards is that they make good keepsakes for you and your guests to remember your special day. Due to the durability of vinyl magnets and their functionality, you and your guests can keep these magnets for years to come, and they can remind you of the fun you had that day.

What to Include on a Save the Date Magnet

Don’t be tempted to cram as much information as possible onto a magnet – you don’t want the design to look too busy or cluttered otherwise people won’t pay attention to it. Stick with the bare bones basics, such as:

1. Your names (and the names of whoever is hosting the event, if applicable)
2. The date the party or wedding is happening
3. Start time and an approximate end time
4. Location (venue): its name, address, and post code
5. An email address or a contact number that your guests can use to RSVP

You should also include a link to a website, such as a wedding website, where your guests will be able to find more information – such as the dress code and the gift list.

Where Can I Order Personalised Magnets?

Whether you are a business owner or planning a party, try out our vinyl magnets today at 123Print. With dozens of templates to choose from, or the option to create your own design from scratch, you can’t go wrong.

Before you place your order, we’ll show you a full-colour preview of your design, so you can make sure it’s perfect. We’ll print and send your magnets in under 48 working hours – and if you’re not happy for any reason, one of our professional team will be more than happy to help until you are!

Promotional Mug

8 Inspirational Uses for Promotional Mugs that You Haven’t Thought Of

Business Plan, Marketing, ,

Promotional mugs are exactly what they sound like—ceramic mugs with customised images, logos, contact information, and quotes representing your business. They’re a great way to promote brand awareness with a personable touch.
Customisable mugs can also be used in a personal context. For example, you could upload a family photograph to a mug as a gift for a loved one, or simply to have something very personal to drink tea from!
The great thing about personalised mugs is that they’re tough, and designed to be used again and again. Unlike many other kinds of promotional material (such as flyers), they won’t be discarded after a single use. They’ll be cherished for years, if looked after correctly.
If you’re keen to discover how ordering personalised mugs could benefit your business, you’re in the right place. We’ve put together a list of 8 inspirational uses for promotional mugs that you might not have thought of.

1. Merchandise

Many businesses use promotional mugs within the office, but you might not have considered selling them as merchandise. If you’ve got a website where customers can purchase goods or services, why not let them add a company mug to their basket, too?
You could even offer the mug as a free or discounted add-on with orders over a certain amount. While it might sound counterintuitive to offer mugs for free (or for very little), you have to consider the benefits here. Your customers will have an incentive to order more from you than they otherwise would have, knowing that they’ll get a free gift out of it.
Another great benefit is that whoever buys your product will have a warm reminder of your brand in their kitchen. This will keep your business fresh in their minds, making them more likely to use you again. Sports Direct is an example of a company that already uses this amazing marketing strategy (with great success).

Promotional Mug

2. Welcome Gift Baskets

We all want to feel special. And there’s no better way to show someone that you think they’re special – whether it’s a customer, a repeat client, or an employee – than with a gift basket.
This idea for getting your promotional mugs out there might work particularly well with businesses with a membership or subscription service. Three month subscription? Here’s a gift basket containing a mug with the logo of the brand you love and support. What else? Maybe some coffee, hot chocolate, or a fancy kind of tea to enjoy in your new mug!
Even if your business doesn’t have such recurrent billing models, the gift basket never fails. After all, who has ever needed a reason to receive a gift? Maybe send it out with larger orders as a thank-you for your customers’ patronage.

3. Décor

This is more for our readers who own a physical store, or other place of business that allows customers to enter (such as a car wash or hairdressing salon). We’ve all seen mugs with the store logo printed beside registers, as placeholders on shelves, or available for customers to purchase.
Nowadays, more and more businesses are realising the importance of aesthetics. We see this applied to storefronts, logos, and décor throughout the shop. Many promotional mugs are used to advertise, and their success largely relies on the aesthetics of the design. Obviously, mugs are practical, but appearance matters too.
Make your personalised mugs look beautiful enough to be conspicuously displayed in your store or place of business, and your customers will notice. They might just ask for one to take home!

4. Host a Design Competition

You must have heard of big businesses that host competitions to allow customers to choose the latest products, or even name them. One of the most well-known examples of this is the crisp brand Walkers. Over the years, they’ve held several polls allowing their fans to choose new flavours of crisp to go on sale – whether taking suggestions from the public, or simply allowing them to vote on predetermined choices.
These kinds of competitions definitely get people talking about and sharing the company on social media. There’s no reason why you can’t do a similar thing, but with a company mug – allow your customers to submit their own design for it!
You could make it a children’s competition, or targeted more towards adult artists. Choose the winning entry yourself, or allow the public to vote – and have the final design printed on promotional mugs. Let your customers order them for personal use, and display them around the office proudly! (Just make sure you obtain copyright for the image before using it.)

5. Unconventional Uses

There are always people who don’t want more mugs in their homes. Here is where we circle back to the importance of a beautiful design and decoration.
Remember in tip #3 we discussed the idea of making your promotional mugs a decorative staple in your store? We can take it a step further by making unconventional uses out of them. For example, why not use your company mugs as succulent planters, or holders for dried flowers? For around the office, they can also be used as pen and pencil holders.
If you’re in the food industry, promotional mugs make great tip jars. You could also jump on the latest trend of “mug cakes” – take a promotional photograph of an employee eating a mug cake out of your company mug, and share it on social media! It’s all great fuel for brand awareness and recognition.

6. Parade Your Values

Sharing your company’s core values and beliefs, especially when it comes to social issues, is one of the best ways to gain loyalty. Today, there are so many opportunities to show what your business is about, other than making products and profits.
Do you value feminism? The Black Lives Matter movement? Perhaps you want your company to show its support for LGBTQ+ rights? You name it. Now put that on your branded mugs and let your customers know what you care about. You can even connect with one of the organisations behind one of the causes and make a fundraiser out of a mug sale.
Make a slogan for that cause side-by-side with your brand. Throw in that basket with hot cocoas and marshmallows in there, and that’s a promotional mug people are willing to buy.
It’s not just promoting your business, but a valuable cause for a better society. Now your business also has a conscience that connects with people.

7. Anniversary Mugs

Anniversaries make people excited and nostalgic. We celebrate anniversaries to remember special occasions marked by dates. Within a business, there are anniversaries around every corner.
So, why not add an anniversary series to your collection of promotional mugs? For example: employment anniversaries for your senior employees, customers’ birthdays, membership/subscription anniversaries, or even the anniversary of the day you opened your business. Give them away with a congratulatory email or a promotion, and your clients (and employees) will feel loved and appreciated.

8. Advertise a Promotion or Sale

Sales and special promotions are super important for almost any business – especially those that sell products directly to the public, whether that’s through the internet or a physical shop. The lowered prices draw in new customers, who then become repeat customers if they like what you offer – even when you put your prices back up.
Most businesses, when they want to advertise an upcoming or ongoing sale, will default to sending an email out to their mailing list, or advertising through social media. But emails end up in spam folders all too often, and when was the last time you really paid attention to a Facebook ad? Can you even remember the last ad you saw?
What if that advertisement, however, was on a free mug? I’ll bet you’d remember it then. Design a mug advertising your latest sale and hand them out for free – outside your place of business, for example, or on the street. Just check with your local council first!

Where Can I Order Personalised Mugs?

Everyone’s got a go-to mug that they’ll choose other any other for their hot beverage. There’s no reason your company mug can’t become your customers’, clients’ and employees’ favourite!
Order your personalised promotional mugs today through 123Print. Choose from dozens of single-image or wraparound templates – or create your own design from scratch. You can upload your own artwork and customise the text, font and colour to your liking.
Our easy editor is extremely simple to use, and you’ll be shown a preview of your mug so that you can ensure it’s perfect before ordering. With our 100% satisfaction guarantee, you can rest easy in the knowledge that you’ll love our products!

Creative Edible Candy Canes Spoons

How to Use Promotional Products in Your Christmas Marketing

Christmas, Marketing, , ,

With the UK economy reeling from the double whammy of Brexit and the Covid-19 global pandemic, businesses need to make full use of seasonal marketing opportunities.
Christmas is the perfect example. For every £1 spent on Christmas advertising, the UK economy benefits by £6, which is an enormous boost.

The question is: how do you take advantage of the Christmas season in a cost-effective way that will benefit your business?

Christmas promotional products have always been a favourite way of engaging with customers—after all, who doesn’t enjoy receiving gifts at Christmas! Read on to discover how, when and why you should use promotional products as a part of your Christmas marketing strategy.

How to Use Christmas Promotional Products

The important thing about using Christmas promotional products in your marketing is to set a SMART goal. SMART (Specific, Measurable, Achievable, Relevant, Time-Bound) goals ensure you achieve your aim within a set time—in this case, Christmas.

For instance, is your goal trying to sell something to your customer, or use Christmas good cheer to remind them about your company? Perhaps you simply want to thank them for being your customer? Whatever your goal is, there is a Christmas promotional product and strategy that’ll help you achieve it.

In the past, Christmas was always the major winter marketing opportunity, but now there are many Internet ‘Cyber’ type end-of-year events vying for the consumer’s eyes and wallets. The key factor for ‘Cyber’ events is that their sales offers have an expiration date. If you intend to include sales offers in your Christmas promotional product marketing, make sure you do the same. For example, you might offer a 10% discount if you buy before the end of Christmas – this will create excitement and drive sales.

Is Marketing using Christmas Promotional Products Effective?

These days a lot of companies rely solely on email marketing to get their message across. This is a fine marketing strategy; however, customers know the Christmas-themed email in their inbox is likely to have gone to hundreds or even thousands of others. They’re less likely to take it seriously, or even to read it.

However, a signed Christmas postcard or other promotional gift is prepared and sent by a real human being – not from an email list stored somewhere in the ‘cloud’. It is the personal touch that gets you noticed, and makes your business stand out from the rest.
Also, using Christmas promotional marketing isn’t only about selling to your customer. Sending quality promotional gifts to your own employees is a powerful way of boosting morale and engendering company loyalty.

What Kind of Christmas Promotional Products Can I Use?

There are many items you can choose from to promote your company at Christmas time. However, some of the most popular Christmas promotional products are postcards, vinyl fridge magnets, personalised mugs, and (of course) Christmas cards. Let’s discuss each one in more detail now.

How to Use Postcards for Christmas Marketing

Let’s deal with something right off the bat—don’t be the grinch! If you send promotional postcards to your clients at Christmas, use 1st class stamps. It is a small thing that won’t cost you much extra cash, but people will notice and appreciate it.

Postcards are a great way to promote your business at Christmas, and there are many imaginative ways to use them in marketing. Upload your own Christmas-themed artwork to catch your clients’ eye – you could even commission a custom drawing from talented freelancers, incorporating your business’s logo.

Here’s how to use Christmas postcards:

1. Say Thanks: Christmas is a great opportunity to show gratitude to your clients and increase customer loyalty by emphasising how important their business is to you.

2. Update Information: Perhaps you’ve lost touch with your customer, they’re not answering your calls, or your emails are bouncing. A Christmas postcard can be a friendly way of asking them to update their details—don’t forget to add a special offer as an incentive!

3. Service Reminder: Large companies have many suppliers, and they won’t always remember your company name or what you do. A promotional postcard with a tempting sales offer can be great for reminding them of who you are.

Companies often start new projects after Christmas, and putting your company’s name fresh in your customers’ minds with a postcard helps you gain an advantage over the competition.

How to Use Vinyl Fridge Magnets for Christmas Marketing

The custom fridge magnet is another powerful promotional gift. They may be printed in any colour or design, and come in various sizes. You can even customise your vinyl magnets with your business’s branding, logo, and contact details.

Here are some examples of how vinyl magnets may be used:

1. Christmas Promotion: For Christmas promotions, the company’s unique image may be updated with a splash of Christmas colour and an appropriate seasonal message.

2. Magnetic Business Card: Magnets make an eye-catching and unique form of business card that may be printed in many colours and any shape or size. Being more substantial than a normal business card—and magnetic!—they are harder to lose.

3. Custom Sales Opportunity: Include a special deal or discount printed on the magnet itself to encourage your customers to do their Christmas shopping with you.

The big advantage of magnets, of course, is that your customers will almost certainly stick them to their fridge – meaning they’ll be reminded of your business every time they go to fetch milk for their cup of tea.

How to Use Personalised Mugs for Christmas Marketing

Personalised mugs are a good value and highly functional way of promoting your business. Consider the design and message carefully, as this item could be part of your customer’s everyday routine.

Some things to consider:

1. Quality: Ensure you order a quality product and not a mug whose handle falls off after two washes. As personalised mugs might be used every day, if it looks cheap or breaks easily, it sends a message about the quality of your company or service.

2. Make It Look Attractive: Take some time to think about your design. Your mug has to stand out and be nice to look at. Otherwise, the customer won’t be tempted to use it for their everyday cup of tea – what a missed opportunity!

3. Include a Call to Action: of course, upload your company’s logo and contact details to the design. But to make your mugs effective at drawing in customers, include a call to action, such as “visit our website today”.

4. Postage: Mugs are, of course, bulky and slightly pricey to send – so you can’t really post them to your entire mailing list. However, consider including them as free gifts with an order, or offer them as prizes at your company Christmas raffle.

If you get the above right, then the promotional mug is perhaps the most powerful gift of all. This is because ceramic mugs aren’t designed to single-use – they might remain in your client’s home for many years.

How to Use Cards for Christmas Marketing

Christmas cards are probably the most common form of Christmas greeting. However, in this day and age, someone might wonder why they send their customer a paper Christmas card. Wouldn’t an emailed greeting do just as well?

The fact is that emails are easily missed (and dismissed). Taking the time to print, sign, and post a physical card will show your customers that you truly value them. They can also display it on their desk, or somewhere around the office where colleagues would have time to read it – further spreading awareness of your business!

1. Standard or Unique Message: Depending on how many customers you’ll be sending cards to, have a standard Christmas greeting and then write a personal greeting at the bottom. Or if it’s a customer of particular value, you can have something more meaningful written or specific to the customer. This will add a personal touch that your clients will love.

2. Consider the Tone: Depending on how well you know the customer, consider how familiar to be in the greeting. For a customer that you don’t know very well Mr/Ms/Mrs might be the appropriate greeting, or use their first name if it’s someone you’ve known for a while.

3. Include Your Branding: Choose a customisable Christmas card that will allow you to plug in your business’s name and contact details. For a completely custom card, choose a photo upload design where you can add your business’s logo directly to the front!

Are you ready to start your Christmas marketing campaign? Head to 123Print, where we offer professionally printed, fully customisable business stationery and promotional products. With our 100% satisfaction guarantee, you can trust us to deliver year after year.