8 Super Creative Ways to Use Custom Business Magnets

There’s something about magnets that just makes people happy. Maybe it’s the way their thick vinyl surface feels in the hand. Maybe it’s the way they stick to things – doubling as both a decoration and a handy way to keep things together.
Or maybe it’s the way they give your refrigerator or filing cabinet a bit of personality! Whatever the reason, magnets are a great way to show off personality and creativity – and that’s especially true when it comes to personalised business magnets.
In this guide, we’ll take a look at some of the coolest, most creative ways to use custom printed business magnets to promote your company, startup or brand. Let’s get started!

1) Magnetic Business Cards

One of the most popular ways to use custom business magnets is as an innovative replacement for traditional business cards.
Not only do magnets provide a more creative and unique way to present your information, but they’re also more memorable – which can be a huge plus when it comes to promoting your business. Busy professionals are given stacks (and stacks) of business cards at every networking event they attend, so it can be tough for your card to stand out.
Customised magnets, on the other hand, are more likely to be kept – and your business will be noticed and remembered with every trip to the fridge!

2) Give Magnets Away at Trade Shows and Events

Another great way to use custom business magnets is to give them away as freebies at trade shows, conferences and other events. This is a great way to get your brand in front of potential customers, and it’s also an excellent way to generate some buzz for your business.

Again, this is a way of doing something different to everyone else. Most businesses give away pens, notepads or some other type of promotional item at events, so custom magnets will definitely help you stand out from the competition.
You can also hand them out alongside more valuable gifts such as personalised mugs printed with your logo, to create an even more memorable impression.

3) Use Magnets as an Alternative to Flyers

Magnets make a great direct mail promotional item, for all sorts of reasons:
1) They’re eye-catching and memorable, compared to typical direct mail
2) They give your direct mail weight and shape, making the recipient more likely to open it and see what’s inside
3) They’re practical, which means that customers are more likely to keep them around
4) They’re thin enough that they’ll fit inside any envelope, and you won’t have to pay extra for postage.

You can use magnets as an incentive to get customers to visit your website, to advertise a sale or promotion, or to spread the word about new and upcoming products.
Have your magnets printed with a unique discount code for your website, and you’ll be able to directly measure the efficacy of this strategy compared to previous marketing attempts.

4) Include Free Magnets with Customers’ Orders

Studies show that customers are more likely to remember your business and order from you again if they own your merchandise.
Magnets make the ideal freebies to hand out with orders because they’re eye-catching and have a practical use around the home (e.g. holding things to the fridge) – yet they’re extremely affordable. They’re also small and light enough to slip into customers’ parcels without incurring a higher postage fee.
You could use magnets in this way by printing them with a complimentary message such as “thank you for your order, it means a lot to us”. You could even include a discount code for their next purchase, or a request to leave a review online.

5) Magnetic Postcards

Did you know that custom printed magnets aren’t always small or pocket-sized? We offer two sizes of personalised magnets, and our large magnets measure 140 x 108mm – roughly the same size as your standard postcard.
This gives you much more space to play around with than a standard small magnet. As well as including your logo and business address or phone number, you could add images of your products, testimonials from customers, or advertise your business’s opening times. Essentially, use them as a more durable and higher-quality alternative to promotional postcards.

6) Magnetic Save the Dates for Work Events

If you’re planning a work party, corporate event or some other kind of special occasion, why not use fridge magnets as “save the dates”?
This is a great way to get people excited about the event, and it’s also a fun way to show off your company’s personality. Just make sure that you include all the important information (such as date, time, location) on the magnet itself. You don’t want guests to be left scratching their heads when they stick it to their fridge!
At 123Print, we offer several kinds of personalised magnet templates, including save the dates. So, no matter what you need them for, you can get them on our site.

7) Use Magnets Around the Office

Custom business magnets make the perfect kitschy office decoration. In fact, there are many ways you can use custom business magnets around your company’s office space to promote your business and make life easier. You can:
1) Stick them to filing cabinets as a way of organising files and reminding employees of important company policies.
2) Use them as tags for desks or meeting rooms.
3) Place them on the work fridge as a way of keeping track of lunch dates, staff birthdays and other office events.
The possibilities are practically endless! You could even order different designs and colours of magnet, personalised for each of your employees to use at work or home.

8) Promote Your Business on the Go

If you’ve got a car, van or truck, and you can’t afford to have it repainted for your business, why not use it as a mobile billboard for a vinyl magnet instead?
The magnets that we stock at 123Print aren’t heavy and chunky like traditional fridge magnets. They’re thin and bendy, made of vinyl, and they’ll stick to any magnetic surface including cars and vans. So, if you’re looking for a way to promote your business on the go, vinyl magnets are definitely the way to go!
This is a great way to get your business in front of potential customers who might not ordinarily see your advertising. It’s also a very affordable option when compared to other forms of outdoor advertising, and especially compared to having your car painted or wrapped.

Order Your Personalised Business Magnets with 123Print

123Print is your one-stop shop for all kinds of business stationery and promotional products – including magnets! We offer high-quality printing for both business and personal use that is professional, affordable and totally customisable.
We’ve got business cards, mugs, letterheads, compliment slips, address labels, note pads, and so much more. We offer thousands of custom magnet templates in two sizes, so whatever you’re going to use them for, you’re bound to find a design that suits your needs.
Simply choose your favourite magnet template to get started. Input your text, upload your business logo and alter the layout and fonts to your heart’s content. With our 100% satisfaction guarantee, you can’t go wrong!


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